Green-Light District Scores Spanish Gold
By: P. Gotti Photos: provided by Diego Pellicer
February 27, 2017
In the early 20th century, the grandson of Diego Pellicer, legendary hemp magnate and envoy of the Spanish Empire, formed the modern real estate investment company, Diego Pellicer Worldwide, Inc. — an organization intent on nothing less than becoming the number one retailer of premium marijuana. His grandfather was a man of luxury and society and his legacy lives on in the company’s exquisite store front in Seattle, Diego Pellicer. Here marks the entrance of a high roller to the table.
GUIDE TO CANNABIS
A Taxonomy of Pot Shops, From Quiet Neighborhood Corners to Major Opulence
The grab ‘n’ go. The tech temple. The local shop. Buying weed has come a long way.
The Lap of Luxury
There’s a living room joint, then there’s a cigar filled with $3,500 of premium green. You can find the latter at Diego Pellicer, the Versailles of Seattle pot shops. In a city full of both stoner candy stores and ultramodern retailers, the SoDo location boasts some real ostentatiousness—from the gilded interior to the top-shelf offerings.
Jon Olsen-Koziol, Evergreen Scene Reporter • January 20, 2017
In a study published in the Journal of Cannabis and Cannabinoid Research, researchers found many employees are recommending strains or products that exacerbate symptoms. There were 55 employees surveyed, only 30 received proper training.
Employees were surveyed at dispensaries in Colorado, California, Arizona, Oregon, Washington D.C., Connecticut, Rhode Island, Massachusetts and Maine, according to Live Science. Some findings include employees recommending weed with high levels of THC for people with anxiety issues, when high levels of THC can make anxiety worse.
Dispensary employees received customer service training 35 percent of the time, business training 26 percent of the time, medical training 20 percent and scientific training 13 percent of the time, according to the study.
The marijuana industry is still new, there is no standard for employee training. This leaves the dispensary owners responsible for educating new employees.
“Core brand values [are] going to determine whether bud tenders are educated or not,” said Joey Brabo, a Cannabis Liaison at Diego Pellicer in Seattle.
Brabo is a Cannabis Liaison at Diego Pellicer in Seattle, a well-reviewed cannabis retailer and said he received thorough training for his position.
Diego’s own Alex Canto spoke with Forbes on the influence of celebrity culture in the cannabis industry for the article “Amid Plans For Hunter S. Thompson-Branded Marijuana, Has Celebrity Weed Gonzoed Too Far?” The piece highlights products like Snoop Dogg’s G-pens and DPG Budz named after Tha Dog Pound, grown by our featured vendor, Seattle’s Private Reserve, both of which are available at Diego Pellicer.
The response to celebrity-endorsed marijuana is mixed both among consumers and in the industry. Alex Canto, owner and operator of the high-end dispensary Diego Pellicer, said that some of his younger clientele are turned off by the branding. However, his older customers are drawn to it. “They feel it’s a product they can trust and they believe that the brand will have the desired effect they are looking for,” he said.
The great team at Seattle’s NBC Affiliate KING 5 stopped by Diego Pellicer’s flagship location in South Downtown Seattle, Washington to document the newly launched store.
Press Release: Diego Pellicer Worldwide Inc.
Nov 15, 2016, 09:29 ET
DENVER, Nov. 15, 2016 /PRNewswire/ — Diego Pellicer Worldwide, a real estate and consumer retail development company that is focused on developing the world’s first “premium” cannabis brand, today announced an update on the Company’s operations through the third quarter of 2016.
2016 Operational Update
Branded tenant Diego Pellicer Washington opened the 3,600 square foot freestanding flagship store in Seattle on October 16, 2016. The store has secured one recreational cannabis store license. The store is seeing week over week sales increases that average between 100-150%.
Diego Pellicer’s Colorado tenants have opened two cultivation facilities in Denver in 2016, Elizabeth Street and Jason Street.
The 18,500 square foot Elizabeth St Cultivation Facility has secured a total of six state cannabis licenses: two medical marijuana cultivation licenses, two recreational marijuana cultivation licenses, one infused medical products manufacturer license (Medical Processor License for edibles and concentrates), one infused recreational products manufacturer license (Recreational Processor License for edibles and concentrates). Wholesale recreational sales commenced in August of 2016 and the facility is anticipating its seventh harvest take down in December 2016.
The 13,000 square foot Jason St Cultivation Facility has secured two cannabis licenses: one medical marijuana cultivation license and one recreational marijuana cultivation license. Medical wholesale sales commenced in March 2016 and the facility will continue perpetual harvest take downs through December 2016.
Diego Pellicer’s Colorado tenant has also completed construction on its 3,300 square foot freestanding flagship retail store on West Alameda Avenue in Denver. The store has secured two cannabis licenses: one medical marijuana center license and one retail marijuana store license. Final inspections and licenses were issued on November 7th and the store is scheduled to open in December 2016.
Diego Pellicer Worldwide launched online retail accessory sales on October 16th.
Ron Throgmartin, CEO of Diego Pellicer Worldwide, stated, “2016 has turned out to be the watershed moment the cannabis industry and Diego Pellicer were hoping for. Following the elections last week, we were very pleased to see the impressive turnout and results across the country as citizens voted yes to legalize recreational cannabis in four states including California and Nevada with medical cannabis becoming legalized in three additional states, including Florida. These election results have allowed us to expand upon our growth strategy and move into larger target markets outside of Colorado and Washington as we aim to increase our market share and drive shareholder value.”
Throgmartin concluded, “We continue to see increasing sales figures across the board with our flagship Seattle store averaging 100-150% increases in weekly sales volume. Our tenant’s cultivation facilities in Denver are seeing increased wholesale results and we anticipate the flagship store in Denver to open in December 2016. Also, we are anticipating to be cash flow positive in the first quarter of 2017.”
The full third quarter 2016 report for Diego Pellicer will be available on the SEC website at https://www.sec.gov/.
Safe Harbor Statement
Certain statements contained in this press release may be construed as “forward-looking statements” as defined in the Private Securities Litigation Reform Act of 1995 (the “Act”). The words “estimate,” “project,” “intends,” “expects,” “anticipates,” “believes” and similar expressions are intended to identify forward-looking statements. Such forward-looking statements are made based on management’s beliefs, as well as assumptions made by, and information currently available to, management pursuant to the “safe-harbor” provisions of the Act. These statements are subject to certain risks and uncertainties that may cause actual results to differ materially from those projected on the basis of these statements. These risks and uncertainties include, without limitation, our history of losses and limited revenue, our ability to develop new products and evolve existing ones, the impact on our business of the recent financial crisis in the global capital markets and negative global economic trends, our ability to attract and retain key personnel. For a more complete description of these and other risk factors that may affect the future performance of Diego Pellicer review its filings with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made. The Company also undertakes no obligation to disclose any revision to these forward-looking statements to reflect events or circumstances after the date made or to reflect the occurrence of unanticipated events.
KCSA Strategic Communications
Published on Sep 21, 2016
Diego Pellicer Washington to sell high-end cannabis products and accessories
SEATTLE, Sept. 21, 2016 /PRNewswire/ — Diego Pellicer Worldwide, Inc. (“Diego Pellicer” or the “Company”) (OTCQB:DPWW), a real estate and consumer retail development company that is focused on developing Diego Pellicer as the world’s first “premium” cannabis brand, today announces its first Flagship Store tenant, Diego Pellicer Washington, has passed its final inspection for retail marijuana sales and will commence operations in the fourth quarter of 2016.
The Company’s flagship store will feature high-end cannabis product and accessories that include flower, waxes and edibles as well as state of the art ancillary products such as glassware, vaporizers, grinders and torches. The 3,000 square foot space is equipped with best of breed technology providing consumers with the ultimate cannabis sales experience.
Ron Throgmartin, CEO of Diego Worldwide, stated, “Diego Pellicer Worldwide is committed to delivering customers a unique and world class experience through our branded tenant’s high-end stores. With the inspection now complete, we are eager to provide individuals with a one-stop premier cannabis shopping destination and we are confident consumers will agree as they visit the Diego Pellicer Washington flagship store.”
Original Link: https://www.youtube.com/watch?v=eaqxJzQ_1GQ&feature=youtu.be
It is four years behind schedule, but the flagship Diego Pellicer marijuana retail store is finally opening.
Passing its final inspection at the end of September, the premium marijuana brand’s first retail store now has the green light. It is scheduled to open Oct. 7 at 2215 Fourth Ave. S. in Seattle’s Sodo neighborhood.