What’s It Like to Be a C-Suite Executive in the Cannabis Industry?
Monday, 13 March 2017 08:01 (EST)
Being a C-Suite executive in any industry is bound to come with a set of challenges. Unlike traditional sectors, however, the cannabis space is one with a wide mix of regulations, personalities, cultural taboos and odd businesses. Given that cannabis remains federally illegal, industry professionals often have to develop innovative ways of running their businesses to ensure that profitability, ethicality and sustainability are prioritized. As a result, many of the industry’s occupants find themselves in unique careers that require a range of skills for success.
Here’s what it’s like to be a C-Suite executive in the cannabis industry: